Everything else...

Cult Flav makes obsessive content and experimental products for home cooks.

The Pitch

We’re fanatical about food and learning what makes it amazing, so like any good zealots, we started a cult. But this cult isn’t for everyone — it’s opinionated and weird and built around the premise that the things we eat every day are worth obsessing over.

The thing is... cooking doesn’t have to be a chore that requires you to squeeze in a “Quick and Easy X”, “Last Minute Y”, or “Weeknight Z” just to fill some bellies. It can be fulfilling and social and explorative in a way that food media often overlooks in order to reach advertising goals.

Well, joke’s on them, we’re not gonna publish a review just to slap a mattress ad on it; instead we’ll just help you find the best damned tools, recipes, and ingredients to ensure your cooking is worthy of worship.

The Team